Rochas
Feminine Volume
The Challenge
To design a bottle for a new Rochas fragrance that stays true to the brand’s DNA—French elegance, assertive femininity—while bringing a contemporary style and a strong presence.
The Design Solution
A generously proportioned, hollowed-out form with masterfully crafted curves, where the transparency of the glass and the design of the cap create a dialogue with the fragrance’s lightness. A form that is both very modern and timeless.
- Category: Product design / Luxury fragrance
- Client: Rochas
- Expertise: Product design, technical development of bottle and cap