UNIK

The boutique as a sensory territory

The challenge

To design a concept store where each clothing line features its own unique sensory environment — colors, lights, materials, and soundscapes — creating an immersive and memorable shopping experience that breaks away from conventional retail.

The design response

UNIK is structured into distinct areas, each dedicated to a specific collection and built around a unique chromatic and sensory identity. Customers do not just walk through a boutique — they enter successive worlds, each designed to amplify the emotions connected to the garments on display. Complete mission: concept, project development, general engineering, fine-tuning, and construction site supervision.

 

  • Category: Spatial Design / Experiential Retail
  • Client: UNIK
  • Expertise: Concept, project development, general engineering