Keo . Ghm
The chair that travels from the city to the home
The challenge
Based on the aluminum seat developed for the Keo urban furniture collection, design a home version that retains the product’s formal identity while meeting the comfort and finishing requirements of the residential market.
The design response
The steel structure and aluminum seat of the home version adopt the visual language of the urban range, with proportions and finishes adapted for interiors. A single formal logic thus covers two distinct markets from a single concept. Full design mission from creative research to 3D definition, including the development of technical principles in collaboration with the R&D department.
- Category: Product design / Home furniture
- Client: GHM
- Expertise: Product design, engineering, technical development
